Business

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Utimate Guide to Starting a Business in Australia

Christopher El Khoury

Christopher El Khoury

Starting a business can be a cumbersome thing. Having to rummage around for things to apply for while worrying about how to keep your business afloat is no easy task! Get an insight and headstart on how to start a business in the land Down Under!

Airbnb's Success Case Study

Xuchen Liu

Xuchen Liu

Airbnb is a successful example of disruptive innovation that brought upon new culture of rental properties meeting evolving accommodation needs. This case study touches on the origin of this large functioning business, how it became equivalent to Bitcoin in the realm of cryptocurrency as it is in the realm of rental business, and its organisational structure as well as a SWOT analysis, at-launch competitor analysis, its Porter's Five Force analysis and also a culture analysis.

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